Cost-Per-Click (CPC) is important because it determines the financial success of your marketing campaign.
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*Average Gran Fondo Guide CPM Cost
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0.99 cents
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Average Gran Fondo Guide CPC Cost
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40 cents
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Average Facebook CPM Cost
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0.92 cents
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Average Facebook CPC Cost
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$1.72 USD
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In 2020 Gran Fondo Guide out performed Facebook adverts by a factor of 5.7 on (CPC) cost per click thru costs as Facebook’s free organic reach dramatically dropped due to a change in their analytics news feed, which now favors paid and sponsored content, only at a much higher cost.
Whilst Facebook is great for keeping followers informed, it’s not necessarily the best and only marketing platform to increase your reach and audience of your event, brand, products and services.
Gran Fondo Guide outperforms Facebook, Twitter and Instagram cost wise and is 100% of your target market.
https://www.oberlo.com/blog/facebook-advertising-cost
Average CPC cost
Industry standard measure, the average “cost-per-click”, across the whole of the Gran Fondo Guide
Average CPM cost
Industry standard measure, the average cost for “displaying 1,000 impressions”, across the whole of Gran Fondo Guide
Return on your Investment
CPC is important because it determines the financial success of your PPC campaigns!
However, your ROI is determined by how much you’re paying for clicks. And by the quality you’re getting for that investment.
So you want to identify and target clicks that are both inexpensive and valuable, then consider Gran Fondo Guide.